BTS broke its personal YouTube report for 24-hour views


BTS is seemingly decided to carry its YouTube data. Selection experiences that the Ok-pop group broke its personal report for essentially the most YouTube views within the house of 24 hours, racking up 113 million performs for its music video “Butter.” That is about 12 million greater than the 101.1 million from the superstars’ final record-smasher, “Dynamite,” which premiered in August final 12 months.

The brand new tune additionally set a report for the most important YouTube video premiere with 3.9 million simultaneous viewers. The clip had over 136 million performs as of this writing.

It is not utterly shocking that BTS would break the report once more. The group’s followers, identified collectively because the Military, are legendary for his or her devotion — it was just about assured they’d present up en masse for the premiere and its aftermath. The abundance of pre-release hype and the approaching Billboard Music Awards helped, too.

Even so, it is notable that the only broke the report by a cushty margin. It means that YouTube nonetheless has room to develop whilst acquainted patterns (reminiscent of Ok-pop frenzies) emerge. You won’t see the service plateau for some time.

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